Roles and markets
Identify hiring priorities, locations, role requirements, and the candidate audiences the campaign should address. Review applicable targeting and platform requirements as part of planning.
Recruitment marketing
Connect the hiring brief with the audience and campaign.
Local Sphere connects identity intelligence, creative, and omnichannel activation for recruitment campaigns. Start with the roles, markets, and hiring outcomes your team needs to support, then define the audience and measurement approach around them.
From role to campaign
Make the hiring context part of the strategy.
Roles, locations, candidate needs, and employer messaging shape the campaign. A shared brief helps recruiting and marketing teams work from the same priorities.
Message and creative
Connect the role's value proposition with approved employer-brand messaging. Work with existing creative or discuss Local Sphere's creative support, with your team involved in approval.
Activation and application
Agree on the audience strategy, suitable media channels, application destination, launch requirements, and the recruiting team's responsibilities.
Quality and response
Measure the response the hiring team can use.
Application volume alone does not explain candidate quality or hiring impact. Decide which measures are available and useful for the brief.
A clear candidate journey
Confirm that messaging and the application destination reflect the role and location, and that candidates have a practical next step.
Useful quality signals
Define with recruiting how applications or candidate responses will be evaluated, and what feedback can be returned to the campaign team.
An honest measurement plan
Agree on reporting, available conversion information, and attribution limits. Discuss application-to-hire measures only where the underlying information is available.
Frequently asked
A clearer starting point for your team.
Can we discuss multiple roles or locations?
Yes. Bring the roles, locations, hiring priorities, and timing constraints into the brief so the team can discuss the scope. Confirm the creative, activation, and reporting work included for each campaign.
Does Local Sphere replace our recruiting team or application system?
We coordinate audience strategy, creative, and campaign activation around the recruiting workflow. The engagement defines the application destination, recruiting follow-up, software access, and any integration requirements.
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