Intelligence
Connect identity inputs and behavioral context to the audience and targeting questions in your brief.
Platform and services
Connect intelligence, software, and campaign execution.
Local Sphere combines software with services to connect identity and intent signals to audience strategy and campaign activation. The engagement defines how the platform and team support your objectives.
Connected work
Make the audience strategy useful in practice.
A campaign needs more than a collection of signals. It needs a clear audience decision, a message, an activation plan, and a way to assess what happened.
Services
Work with the team on the audience approach, creative requirements, campaign activation, and performance measurement.
Software
Discuss how platform access and software capabilities fit your team's workflow as part of defining the engagement.
Before you begin
Define the working relationship clearly.
Agree on responsibilities and practical requirements before choosing an implementation approach.
Your starting point
Bring the business objective, audiences or markets, available data, and current creative or campaign activity.
Your workflow
Discuss who needs access, what information the team needs to use, and which existing tools or partners are involved. Confirm specific features and integrations for your engagement.
Your measures
Define the reporting needs, desired outcomes, available conversion signals, and any attribution limitations before launch.
Frequently asked
A clearer starting point for your team.
Is Local Sphere software or a managed service?
The offering combines services and software. The proposed engagement should specify the work the Local Sphere team delivers, the platform access involved, and the responsibilities that remain with your team.
Can we review software fit before committing?
Start a conversation about your intended workflow and requirements. Confirm the capabilities, access, and integrations needed for that workflow as part of scoping the engagement.
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